Mr Eddy Cue

 Eddy Cue is Apple's senior vice president of Services, reporting to CEO Tim Cook. Cue oversees Apple's numerous content stores including the iTunes Store, the Apple Books Store, and Apple Music, as well as Apple Pay, Siri, Maps, iAd, iCloud services, and Apple's productivity and creativity apps.

( https://www.apple.com/my/leadership/eddy-cue/ )